Experience and tools skills - Ewa Kwolek Mazur

University of Montpellier

Practitioner Lecturer, University of Montpellier, September 2023 – now, remote

Marketing Lead, IAAPA EMEA, April 2020 – now, remote

Head of Marketing – Marketing Manager, March 2016 – June 2019, Montpellier, France

Rakuten Aquafadas, based in Montpellier, France, is a digital content publishing software provider and part of the Japanese Rakuten Group.
I was a Marketing Manger, then promoted to a Head of Marcomms.
Developing and executing annual marketing and comms planning.
Implementing new positioning, insights and a new pricing structure research.
Running various campaigns: content, PR, website, review, social media, events and more.

Digital Marketing Consultant, January 2015 – December 2015, London, UK

I was working as a freelancer in London, UK.
Working for Livity supporting a pitch for Unilever.
Planing and running various workshops: blogging and digital media for Roundhouse and NCS.
Supporting social media management for RSPCA.

Digital Account Director, January 2013 – May 2014, London, UK

Livity, based in London, UK, is a youth marketing agency (purpose first) working for and with young people to create social change.
My main clients included: National Rail, the Reading Agency, Victim Support, Ignite (Centrica), Ingeus and many more.
Developing and implementing multiple campaigns, following Livity’s co-creation methodology, in order to achieve social change for the young audience.
Managing Livity’s own youth apprenticeship programme ‘Advantage’ working with well known brands such as Virgin Atlantic, Google, the Guardian and British Gas.
Running workshops, insights groups, mentoring and also education sessions for young people and brands.

Account Director – Senior Account Manager, November 2009 – December 2012, London, UK

Proximity London is one of the biggest CRM and digital agencies in the UK.
My main clients included: Mondelez (Kenco coffee and Philadelphia cheese), Royal Mail and J&J.
Responsible for a day to day account management with a team of account managers and account executives.
Managing planning and delivery of various digital and print campaigns, working with planners, creative teams, digital producers etc.

Account Manger – Account Executive, November 2009 – August 2016, Bristol, UK

Mason Zimbler was one of the biggest fully integrated marketing agencies in Bristol, the South West of England (before it was acquired by Harte Hanks).
My main client was Microsoft.
Responsible for a day to day Microsoft account management with a team of account managers and account executives.
Working with internal teams managing planning and delivery of various campaigns: print, DM, video collateral and virals.